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Toyota was named the winner in three automotive categories in the first annual Total Car Score “Top Scoring Car Awards” rankings.
 
The all-new Toyota Camry, the best-selling car in America, earned a Top Scoring Car award in the 2012 Midsize Sedan/Wagon segment. The Toyota Avalon received Top Scoring Car honors in the 2012 Large Sedan/Wagon category. Toyota’s full-size Tundra pickup captured an award in the 2012 Large Truck segment.

The awards are based on a ranking formula created by Total Car Score, an automotive ranking and comparison website, which offers a comprehensive evaluation of 2012 model year vehicles in various segments. Each vehicle’s score is based on combined vehicle evaluations from the top automotive review and rating sites. Total Car Score utilizes the ratings and converts them into a simple percentage. The average number from all of these sources represents the vehicle’s total combined score. A vehicle must have a rating from at least five sources to qualify.

 
 
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1.5 Million Toyota Hybrid Vehicles Sold in the U.S.

Toyota Motor Corporation (TMC) in Japan announced its global hybrid vehicle sales totaled four million units through April 2012.

Toyota currently sells 18 hybrid passenger vehicles in 80 countries and regions around the world. This year, hybrid vehicle accounted for 15 percent of TMC’s global vehicle sales. Prius, Toyota’s first hybrid passenger car, went on sale in Japan in 1997. Hybrid technology was later introduced to the U.S. in 2000 with the arrival of the Prius.

Since then, the Toyota Division of Toyota Motor Sales (TMS), U.S.A. sold 1.5 million hybrid vehicles in the U.S., accounting for 65 percent of all hybrid vehicles sold in the region. Prius, the iconic hybrid brand, comprises half of all hybrids on the road in the U.S. with sales totaling 1.2 million units through April 2012.

The expansion of the Prius has been successful in the U.S. since the Prius v was introduced in to the market in November 2011 followed by Prius c and Prius Plug-in during the first quarter 2012. In that time, Prius family sold 60,859 units in the U.S.

"All of us at Toyota would like to sincerely thank our customers, who have made Prius the best-selling hybrid in the industry," said Bob Carter, group vice president and general manager, Toyota Division. "While we're proud of this accomplishment, we are not stopping here as hybrids will continue to be a core technology for Toyota."

In addition to the Prius Family, Toyota’s other U.S. hybrid models include versions of the Camry and Highlander, which feature larger displacement applications of Toyota’s Hybrid Synergy Drive.

Toyota calculates that the total number of its hybrid vehicles sold globally since 1997 have produced to approximately 26 million fewer tons of C02 emissions than would have been emitted by gasoline-powered vehicles of similar size and driving performance.

 
 
 
 
Get 0% APR for 60 months on a new 2012 RAV4
  • 0% APR Financing for 60 months*
  • Excellent Value - IntelliChoice 2012**
  • EPA Estimated 28 MPG Highway***
Offer Ends 6/4/2012
*0% APR financing up to 60 months available to qualified buyers thru Toyota Financial Services. Total financed cannot exceed MSRP plus options, tax, and license fees. 60 monthly payments of $16.67 for each $1000 borrowed. NOT ALL CUSTOMERS WILL QUALIFY. **2012 IntelliChoice, www.IntelliChoice.com. Based on 2012 model year study. ***2012 EPA-estimated 22 city/28 highway/24 combined mileage for RAV4 4-cyl. 2WD. Actual mileage will vary. APR offer is not valid with any other Cash back or Lease offer.

 
 
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Approximately $30 Million in Total Investment and 80 New Jobs

Toyota announced it will increase annual engine assembly capacity of 4-cylinder engines by more than 100,000 at its plant in Georgetown, Ky. The increase will begin August 2013. The approximately $30 million project will create about 80 new jobs.
 
Toyota Motor Manufacturing, Kentucky (TMMK) currently assembles engines for the Avalon, Camry and Venza, all built at TMMK.  The capacity increase will supply engines for TMMK’s Camry and Camry Hybrid and RAV4 in Woodstock, Ontario.
 
“Twenty six years ago, I took part in Toyota’s groundbreaking in Georgetown, which was filled with excitement for Kentucky’s future,” Governor Beshear said.  “Today, we still have that same excitement for Toyota’s past, present and future in the Commonwealth.  This latest expansion brings Toyota’s total investment to nearly $6 billion, meaning billions of dollars in incomes for thousands of Kentuckians, changing lives, strengthening our economy, and improving the Commonwealth.”
 
The increase will raise TMMK total employment to approximately 6,700 and total plant investment to more than $5.96 billion.


 
 
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Toyota revealed the highly anticipated all-new Toyota RAV4 EV at the 26th annual Electric Vehicle Symposium in Los Angeles. This all-electric SUV has an expected driving range rating of approximately 100 miles and charging time of approximately six hours on a 240V/40A charger. The RAV4 EV’s driving performance, dynamics and cargo capacity are equal to or exceed the gas powered RAV4 V6. Arriving fully-equipped with an MSRP of $49,800 the RAV4 EV doesn’t compromise on performance, comfort or versatility.
 
“It’s all about blending the best of two worlds,” said Bob Carter, group vice president and general manager of the Toyota division. “The all-new RAV4 EV marries the efficiency of an EV with the versatility of a small SUV – in fact, it is the only all-electric SUV on the market.”
The RAV4 EV is the product of a unique collaboration with Tesla Motors spurred by Akio Toyoda, president and CEO of Toyota Motor Corporation. Twenty-two months after the project announcement, Toyota and Tesla engineers have succeeded in bringing an outstanding product to market in record time.


 
 
Periodically, Toyota of Stafford Holds a New Car Clinic for recent New Car Customers. These events educate customers on general vehicle knowledge and commonly misunderstood service and warranty information along with a detailed explanation of the Rosner Rewards Program offered only through the Rosner Auto Group. These events are catered and often include door prizes for those who attend. Below are some pictures of one of our more recent events.
 
 
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Need a new car? It's a great time to buy.
Toyota's Save in May Sales Event is on now.

 
 
Toyota has been named one of DiversityInc's Top 50 Companies for Diversity®, finishing 41st overall in the publication's 12th annual survey.
 
Toyota’s 2012 inclusion marks the sixth consecutive year the company has been recognized by DiversityInc and an improvement from the 2011 survey, where it ranked 46th overall.
 
The competition for this year’s awards was stronger than ever, with a total of 587 companies across a wide range of industries—including consulting, retail, manufacturing and banking— vying for a position on the 2012 list. The awards were entirely driven by metrics obtained in a detailed survey. DiversityInc’s Top 50 companies demonstrate consistent strength in four areas: CEO Commitment, Human Capital, Corporate and Organizational Communications, and Supplier Diversity.

 
 
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  • Inspired By Toyota’s Baja Racing Heritage
  • Enhanced Suspension For Greater Off-Road Performance
  • Special Package Adds to Updated 2012 Tacoma
Toyota, announced prices today for the TRD T|X Baja Series Package. Inspired by Toyota’s Baja racing heritage, the truck reveals bold graphics with its name “Baja Series” and enhanced suspension, elevating the capability of Tacoma’s TRD Off-Road pickup to a new level of fun and function. The special limited edition package will be available on select Tacoma 4x4 pickup trucks.
 
The TRD T|X Baja Series Package provides the customer with a great value and high level of capability that is backed by Toyota’s standard vehicle warranty. The TRD T|X Baja Series Package is offered at an MSRP of $5,015 less a $650 Factory Credit. There is an additional savings because the package the Baja Series is built on top of, TRD Off-Road Package for the Baja Series, is priced below the regular TRD Off-Road Package.